NEWS
TV Advertising Revenues Continue to Rise in Q3 of 2024
New figures published by TAM Ireland show that TV advertising revenues between January and the end of September rose to €198.26m, a 7.6% increase...
Irish Effie Winners Score Highly on Key Metrics According to RED C Research
Ciara Reilly of RED C reveals how some of this year’s Effie Winners score when it comes to measures of effectiveness including Fame, Creativity...
Irish Advertising Leaders Call for Greater Collective Action to Tackle Climate Change
As part of its follow up to the publication of The Good Life 2030 Ireland Citizen Vision Report in April 2024, Thinkhouse has launched...
Out Look: Consumer Shifts in Personal Circumstances and Services for 2025
For a significant portion of the population, 2025 seems to be a year of transformation.
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Publicis Dublin Campaign Highlights the Gas Part of Flogas’ Offering
Publicis Dublin has created a new campaign for Flogas aimed at increasing awareness and consideration of Flogas’s wider energy offering as well as its...
Droga5 Dublin Sparks Mescal Madness with Lidl Lookalike Campaign
With Irish actor Paul Mescal very much in the news at the moment for his role in Gladiator II, Lidl Ireland and Droga5 Dublin...
Tesco Feeds the Christmas Spirit with New Campaign from BBH
BBH has rolled out a new Christmas campaign for Tesco called “Helping Feed Your Christmas Spirit.”
The campaign, which is going out through TV, digital...
Irish Audio Trends to Be Revealed Next Week on Radiocentre Ireland Webinar
The findings of the 2024 Irish Audio Report will be discussed on a Radiocentre Ireland-hosted webinar next Thursday, November 21 at 12pm.
The 2024 Irish...
Javelin Rolls Out Major Brand Campaign for DID Electrical
With the Black Friday and Christmas shopping seasons approaching, Javelin has rolled out a major new brand campaign for DID Electrical.
Javelin picked up the...
NDC Backs Gary Ringrose in New Social Campaign by Granite
The National Dairy Council (NDC) is continuing its partnership with international rugby star Garry Ringrose and digital agency Granite for an engaging, always-on video...
Consumer Confidence Improves Slightly According to Ipsos B&A Barometer
Against a plethora of good economic tailwinds, Irish consumers are becoming a little bit more upbeat, according to the latest Ipsos B&A Consumer Confidence...
The Story of Advertising Podcast Concludes with Episode 15
The Story of Advertising Podcast which is fronted by adman Stuart Fogarty is now complete following the final episode which was released last week.
Running...
Winners of Irish Journalism Awards Announced
The winners of the 2024 Irish Journalism Awards, in association with Newsbrands Ireland, and supported by Google News Initiative, were announced at an awards...
Speakers and Theme for IAB Ireland’s Connect 2024 Conference Finalised
The theme for IAB Ireland's Connect H2 2024 conference, which takes place next week, is "Innovate to Elevate" with number of leading industry experts...
Radio Listenership Remains Strong According to Latest JNLR
Radio listenership in Ireland continues to hold strong with the average daily audience standing at just over 3.4m according to the latest JNLR figures...
LATEST APPOINTMENTS
ACCOUNT WINS
Accenture Song Wins €7m Failte Ireland Digital & Content Account
Accenture Song has been appointed as Failte Ireland's B2B digital and content partner for the next three years, an account that will be worth...
