LATEST NEWS
ACNE Dublin Uses Generative AI to Create New Cpl Brand Campaign
ACNE Dublin, part of Deloitte Digital, has developed a new brand campaign for recruitment and business services group Cpl, using generative artificial intelligence (AI)...
FEATURES
The Age of Beige: Why Irish Brands Are Struggling to Deliver...
Irish brands may be getting better at delivering efficient customer service, but are they losing the human touch in the process? John McGee examines...
Opinion: Avoiding the AI Efficiency Trap
New research from Havas reveals a growing disconnect between corporate enthusiasm for AI and consumer concerns about trust, transparency and authenticity, writes Darragh Kelly.
There...
LATEST APPOINTMENTS
Laura Heeney Appointed as Content Editor with ExtraG
Laura Heeney has been appointed as content editor of the dmg Media Ireland-owned Irish...
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Ad of the Week
Tesco Ireland Brings Christmas Magic to Life in New Campaign from...
00:01:30
Tesco Ireland has launched its first standalone Christmas advertising campaign in more than a decade, with BBH Dublin creating a festive film that celebrates...
