Bill Kinlay, CEO, Mindshare Ireland
The good sports at Mindshare are the latest in adland to take part in this year’s Shave or Dye campaign which is organised by Today FM.
Mindshare is hoping to raise €5,000 for the worthy initiative, which provides much needed funds for cancer research. Mindshare is also Today FM’s media planning agency and CEO Bill Kinlay has pledged to dye his hair purple if they raise €5,0000 by March 28th.
For every €1,000 another Mindshare employee will also shave or dye and so far Head of TV & Digital Investment Jill Robinson and Head of Radio and Press Conor White have both volunteered their heads for March 28th. So if you haven’t already sponsored somebody for this year’s Shave or Dye, now is the time to dig deep and contribute to a very important initiative for the Irish Cancer Society. With only 13 days left, you can back Bill and the rest of the team by donating HERE