Digital sales agency AD2ONE has hooked up with ShareThis, the company that uses large-scale social data to deliver insights and advertising solutions across mobile and desktop environment.
The partnership will see AD2ONE help ShareThis deliver data-driven insights, audience building and advertising solutions to brands in Ireland, The UK, Netherlands, Australia and New Zealand.
ShareThis reaches 75% of the Irish online population via more than 7,000 publisher sites, and partnering with AD2ONE will enable the brand to have an Ireland focused team to help advertisers safely and effectively reach their audience and drive revenue.
By measuring activity across 2.5 million websites, ShareThis calculates a Social Quality Index (SQI) score that indicates which websites generate the most shared content relevant for individual brands.
More than 690 million consumers currently use ShareThis globally to recommend content across multiple devices and more than 120+ social channels from LinkedIn, to Facebook, Twitter and Pinterest.
Kurt Abrahamson, CEO, ShareThis, said, “We’ve partnered with AD2ONE because they’re a great team of likeminded people who have established themselves as a trusted advisor to some of the world’s most prestigious brands. We’re excited to expand our global reach building on the momentum we’ve established in the US and Canada.”
Louise Doddy, Sales Director, AD2ONE Ireland said, “We are delighted to be able to exclusively bring ShareThis to the Irish market. This adds another cutting edge product to our portfolio, and having the ability to target people based on things that they are passionate about, from the World Cup, to the All Ireland, to the XFactor means that brands can reach those people with products and services that are relevant to them.”