Thinkhouse has won the global PR account for Tullamore D.E.W., the world’s second largest Irish whiskey brand. Working alongside William Grant & Sons’ global marketing team, which is based in Dublin, Thinkhouse will manage all PR communications for the brand, with particular focus on its high performing and emerging markets.
According to Jane McDaid of Thinkhouse, “It’s great to be part of this journey and to work in collaboration with the very talented team at William Grant & Sons to deliver creatively led work that further enhances the brand globally. Using Tullamore D.E.W’s premium credentials, strong heritage and authentic, vibrant brand personality, we look forward to smashing Tullamore D.E.W’s ambitious growth targets.”