The Dublin-headquartered digital agency ICAN has picked up the global digital account for Linwoods Health Foods after a four-way pitch against agencies from Dublin, Belfast and the UK.
Founded in the 1990s by John Woods, Linwoods now exports the USA, UK, Spain, Holland, Italy, Portugal, Finland, France, Sweden, Norway, Germany and the Middle East. The company is based in Armagh and employs over 250 staff.
“The team are really excited about working on this market leading, dynamic brand and unlocking the opportunities that digital provides in engaging their content hungry audiences. It is a great boost to our international credentials and a welcome addition to our current suite of brands” commented Siobhan Lavery, MD of ICAN.