DMG Media will launch a new colour magazine aimed at the female market with this Sunday’s Irish Mail on Sunday.
The new magazine will feature a mix of beauty, fashion, food and wine, gardening and interiors as well as health.
According to Karl Byrne, head of sales of DMG Media Ireland said “This is an extremely positive move for the print market, underpinning the strength and opportunity that print provides for marketers to connect to established buying audiences. Quality print publications will continue to play a key role in today’s media market, as it’s a preferred tangible medium of choice for so many. At DMG Media we are leaders in creating content for Ireland’s women. The Irish Mail on Sunday Magazine will provide another vehicle to deliver this rich content and will provide advertisers a rich targeted environment and really engaged, invested readers!”