The Lowdown:
We are all about encouraging Ireland ‘To Be More Frank and Honest’. So we called on lie detection expert George Ferreira (complete with polygraph machine) to help.
We asked best mates, roommates, couples and a mother and daughter combo to participate. What followed was pretty hilarious.
Credits:
Brand: Frank and Honest
Agency: In The Company of Huskies
Creative Director: Damian Hanley
Art Director: Nick Kelly
Copywriter: Greg McLoughlin
Social Media Manager: Colm Cusack
Account Director: Nessa Van Rooyen
Account Manager: Amar Jacob
Performance manager: Elizabeth Salgado
Performance executive: Edgar Cuesta
Production Company: Event Junkies
Director: Stu Teehan
Editor: Laura Briggs
Client: Rosemary Walsh