The lowdown:
Electric Ireland’s ‘You’re Smarter Than You Think’ campaign continues to build on its initial success with the launch of their first ‘Smarter Homes’ ad.
Devised by TBWA Dublin, produced by Speers Films and directed by Tom Merilion, the campaign will run across TV, radio and digital.
Entitled ‘Flirting’ and ‘Family Day Out’, the latest ads reflect how having an Electric Ireland Smarter Home means you’re guaranteed the comfort of a bright and warm home, wherever you are – just perfect if you’ve just been given the cold shoulder.
Credits:
Client: Electric Ireland
Marketing Team: Lisa Browne, Jackie Garvey
Director: Tom Merilion
DOP: Simon Walsh
Production Company: Speers Films
Creative Directors: John Kane, John Kilkenny
Art Director: Cian Tormey
Copywriter: Niall McDonnell
Agency Producer: Onagh Carolan
Client Service Team: Yvonne Caplice, Aoife McCarthy
