For that one day of the year, when the world’s spotlight falls on Ireland, TBWA\Dublin created ‘Here, we Live’ at the request of The Department of Taoiseach. Showcasing the best of Ireland past and present, it’s a poetic reflection on who we Irish are – combining moments of our shared culture, and industry; the global impact of our people, their industry, humour and imagination. This video debuted at The White House on the Eve of St. Patrick’s Day and at Irish embassy events across the world. It currently has over 6.4 million views online and continues to be shared among the Irish disapora.
Credits:
Client: Department of Taoiseach
Agency: TBWA\Dublin
Marketing Team: John Concannon
Executive Creative Director: John Kane
Chief Strategy Officer: Mark Nolan
Copywriters: John Kane & Niall McDonnell
Agency Producer: Onagh Carolan & Alexandra Cullen
Account Management: Linda O’Connell & Deirdre Waldron