AIB and Lidl Ireland were the two big winners at the annual All Ireland Marketing Awards which were held in Dublin last night. Both companies picked up two awards each with AIB winning the coveted Marketing Team of the Year Award and the Market Research Award. Lidl, meanwhile, won the Brand Campaign Award and the Corporate Social Responsibility Award.
This year’s Winner of the All Ireland Marketing Champion award was Frank Ryan, chairman of IDA Ireland.
Other winners on the night included SuperValu, which picked up the award for Loyalty Marketing; Heineken Ireland which won the Mobile Marketing Award, Bord Gais Energy, which won the Sponsorship Management award and KBC Bank which won in the Marketing Innovation category. The winner of the Advertising Campaign award was Glanbia while the Best PR Campaign award was picked up by the Guinness Storehouse. The full list of winners is outlined below.
All Ireland Marketing Awards Winners List 2018
New Product Award
O’Brien Fine Foods
Gradam Margaíochta le Gaeilge
Energia
Loyalty Marketing Award
SuperValu
Brand Campaign Award
Lidl Ireland
Customer Experience Award
Virgin Media
Market Research Award
AIB
eCommerce Award
Glanbia
Sponsorship Management Award
Bord Gáis Energy
Public Relations Campaign Award
Guinness Storehouse
Mobile Marketing Award
Heineken Ireland
International Marketing Award
Teeling Whiskey Company
Marketing Innovation Award
KBC Bank
Integrated Marketing Award
Laya Healthcare
Corporate Social Responsibility Award
Lidl Ireland
Small Business Marketing Award
Good4U
Digital Marketing Campaign Award
Liberty Insurance
Advertising Campaign Award
Glanbia
Marketing Team of the Year Award
AIB
All Ireland Marketing Champion 2018
Frank Ryan, IDA Ireland
