The lowdown:
Dale Farm Ice Cream’s iconic lollies are a favourite for Ireland’s ice cream lovers of any age, so we were excited to develop a major creative campaign for Dale Farm across the island of Ireland on a variety of formats including outdoor, digital and transit.
To ensure we achieved stand out across our creative, we also developed CGI product and packaging images to hero within our artwork which brought this campaign to life, exciting consumers’ appetites with the complete Dale Farm Ice Cream range.
This summer, we encouraged consumers to take their taste buds back to fond moments and indulge in one of Dale Farm’s delicious ice creams at any time, any day, any age!
Credits:
Agency: Ardmore
Advertiser: Dale Farm
Group Creative Director: Paul Bowen
Copywriter: Luke Hanley
Senior Graphic Designer: Paul Fagan
CEO: John Keane
Account Director: Nicola Healy
Senior Account Manager: Hannah Smyth
Account Executive: Bronagh Hardy
CGI: Streetmonkey
