The Lowdown:
The latest social content piece for Ulster Bank tells the story of Chris, a transgender 15-year-old and his mother Sonia, who, as a former Ulster Bank employee, found the help and resources she needed to better understand and support her child’s transition thanks to Ulster Bank’s Rainbow Network, an internal support group set up 10 years ago to help promote inclusion and diversity for the bank’s staff.
Credits:
Creative Agency – Boys and Girls
Creative Director – Mark Tuthill
Senior Art Director – Udi Ovadia
Senior Copywriter – Kris Clarkin
Senior Digital Strategist – Aoife Murphy
Account Director – Ottilie Culloty
Head of Production – Derek Doyle
Digital Producer – Tom O’Reilly
Designer – Cian Booth
Production Company – Banjoman Films
Director – Mia Mullarkey
DOP: Burschi Wojnar
Producer – Matt Darcy
Post Production – The Element
Post Producer – Chriona O Sullivan
Editor – Leandro Arouka
Soundmix – Avondale – Kevin Breathnach
Music – Anna Mullarkey
