Communicorp Media has announced its recently launched digital streams Today XM, 98FM Throwback and SPIN Xtra are available within the popular Irish Radio Player App.
Earlier this year, the media group launched specialised music streams within its current brand portfolio to offer consumers more music choice that is tailored to their specific tastes. Consumers can now tune in to any of the new digital streams to avail of non-stop music of their genre choice.
According to Keith McCormack, CEO of Music and Entertainment at Communicorp Media: “We launched a number of new digital music streams earlier this year across Today FM, 98FM, SPIN 1038 and SPIN Southwest to expand our offering and to allow people to consume the brands they love more often. The audience reaction has been amazing. Since launching we have had thousands of people tuning in to each stream, with over half a million streams in their first 5 months. We are very excited to see our streams on the Irish Radio Player App – giving our audience another opportunity to listen and enjoy.”