Off The Ball, one of the top sports media brands in the country is looking for a cross-platform sponsor of its breakfast show, OTB AM, which runs from 7.45am and 9.30am.
OTB AM features analysis and previews across all sports, as well as interviews leading names in Irish and international sport. With 600,000 weekly impressions and 70,000 weekly views, OTB AM runs daily Monday to Friday and broadcasts live on Facebook, Twitter, YouTube and on offtheball.com.
In addition, the sponsorship opportunity includes Newsround (Monday to Thursday), Saturday Panel and Sunday papers are key segments for updates, discussions and wrap-ups. Off The Ball has 54,000 weekday radio listeners and 180,000 listeners across Saturday and Sunday.
Media Central and Off the Ball are now offering potential sponsors an opportunity that encompasses the strengths of Off the Ball online and on-air – reaching fans where they consume sports content every day of the week. According to Media Central, the OTB AM+ Package is a “high performing cross-platform opportunity with OTB AM and Newsround covering Monday to Friday PLUS weekend programmes Saturday Panel and Sunday Papers. This seven-day opportunity is open to a brand that wants to be top of mind to Off the Ball’s listeners, followers and viewers.”
According to Media Central, “Some 70% of Irish adults have an interest in sports according to the latest TGI data and 60% have an interest in more than one. Off The Ball is now a prime choice for these sports fans to get content across the day, across sports both online and on-air.”
The OTB AM (7.45am-9.30am) sports breakfast show features analysis and previews across all sports, as well as interviews with the biggest names in Irish sport. It delivers in-depth sports discussion and consistently provides the biggest stories in the sporting world. With 600,000 weekly impressions and 70,000 weekly views, OTB AM runs daily Monday to Friday and broadcasts live on Facebook, Twitter, YouTube and on offtheball.com
Newsround (Monday to Thursday), Saturday Panel and Sunday papers are key segments for updates, discussions and wrap-ups. Off The Ball has 54,000 weekday radio listeners and 180,000 listeners across Saturday and Sunday.
Ger Gilroy, Managing Director of Off The Ball, explains: “Off The Ball is Ireland’s leading multi-platform sports media brand and has consistently grown from strength to strength by bringing you everything from the world of sport since it started as a three-hour radio show in 2002”.
For further information on the OTB AM+ Package, contact Stephen Young at Media Central.
