The Lowdown:
“Where We All Belong” is a campaign featuring all the people that make the GAA what it is. It is all about the timeless everyday realities of life in the GAA. It is about the things we do, and the things we do together, that bind us to each other and nurture our community. It highlights the simple truth that whoever we are, whatever our role, we all need somewhere that belongs to us all. It is a celebration of young and old, players and coaches, club secretaries and supporters. It is “Where We All Belong.”
The campaign is running online, social and VOD.
Credits:
Creative Agency: BBDO Dublin
Head of Account Management: Caitriona Ní Laoire
Account Manager: Alma Mannion
Executive Creative Director: Dylan Cotter
Art Director: Rob Murray
Copywriter: Des Kavanagh
Producer: Andrew Counihan
Production Company: Red Rage
Director: Lorcan Hynes
