The Lowdown
Panda has a great reputation among its waste customers for service and value. And it’s exactly this familiarity that we want to tap into for the Panda Power brand. The same company that brings and takes away your green bin now delivers 100% green energy. The campaign is targeted at areas of high density for Panda waste customers who are the main focus of this campaign which uses OOH, Digital OOH, press and targeted digital.
Credits
Advertiser: Panda Power
Agency: Bonfire
Strategy: Ian Doherty
Account Director: Kate Fulham
Creative: Seán Hynes, Aoife McLoughlin, Joe O’Keeffe.
Head of Marketing: Lisa Gillivan
