The shortlist for the 2019 Research Excellence Awards was released this afternoon.
The Awards are now in their 11th year and 2019 saw another crop of high-quality entries highlighting the very best in research activity across the Irish market.
Spark Market Research, Behaviour & Attitudes and Red C lead the pack with three nominations each, followed by Ipsos MRBI on two.
Also nominated are Mindshare, RTE, CORE Data, Empathy Research, W5, Coyne Research and Drinkaware.
The winners will be announced at the Marketing Society Christmas Lunch on Friday December 6th 2019 in the Shelbourne Hotel Dublin.
Last year’s Grand Prix Winner was Behaviour & Attitudes
The shortlist is detailed below:
Research Excellence Awards Shortlist 2019
Advertising and Advertising Media Research
Kids These Days: Understanding the Media Behaviours of Generation Z
Mindshare
Mindshare
Furnishing the Brand Room
RTÉ
RTÉ
Center Parcs – Shaking Trees in Longford
Spark Market Research
Spark/Center Parcs/Chemistry
Brand Development & Strategy
From Challenger to Contender
Behaviour & Attitudes
Energia
Project Icarus
Empathy Research
Coca-Cola Hellenic Ireland
Getting Ready for the Real World
Red C Research & Marketing Limited
Liberty Insurance
Public Policy & Social Research
The 30% Club – Making the Change Count
Coyne Research
The 30% Club
Drinkaware Index 2019 – Analysing Hazardous Drinking in Ireland
Drinkaware
Drinkaware
Eliminating the Gender Play Gap
Ipsos MRBI
Sport Ireland
Customer Experience Research
CXX (Customer Experience Excellence) Transforming an Organisation
Behaviour & Attitudes
123.ie Insurance
Making it Easy’ with VOC
Red C Research & Marketing Limited
Shannon Airport
Jameson Bow St. Experience – Impact on Jameson brand
W5
Irish Distillers Ltd.
Product Innovation and NPD Research
The Story of Rufus the Messy Little Monster
Ipsos MRBI
safefood
White Smoke for Irish White Fish
Red C Research & Marketing Limited
Bord Bia
Ageless Consumers
Spark Market Research
Spark Market Research, Glanbia and Bord Bia
Analytic Impact
Decoding the Irish Shopper Analytic Impact
Behaviour & Attitudes
Unilever
How we used Analytics to transform National Lottery’s media planning
CORE Data
National Lottery
Kerry – Understanding our Customers’ Customers
Spark Market Research
Spark / Kerry
