The Indie List has launched a new offering called IndieCommerce to support Irish businesses looking to expand existing or develop new e-commerce capabilities.
According to the two founders of The Indie List, agency veterans Una Herlihy and Peter McPartlin, the new offering in response for a growing demand for digital and e-commerce services.
“The shift to e-commerce is happening at pace as customers in every sector of business, move a large share of their spend to online transactions” says Peter McPartlin. “Traditional businesses are having to re-invent themselves quickly and transform their approach to obtain a share of this €16bn market. But many are being held back by either a lack of digital and e-commerce skills or are confused by the various platforms available to them. We have created IndieCommerce to help get more Irish businesses e-commerce fit,” he says.
“The Irish marketing communications business has an abundance of great independent talent – people with years of experience, knowledge and know-how, complemented now with exceptional digital skills,” says Una Herlihy. “All our vetted experts are ‘black belts’ in their field. So, whether you need to build an ecommerce website, conduct an audit of your existing digital activity, improve your social media, drive more traffic or improve the functionality of your existing site, IndieCommerce can help you select the right people to address those challenges with ease and speed.”
Since launching four months ago, The Indie List has become a huge success in the wider marketing communications space with over 400 people now on its database. During that time it has also been able to place 60 individuals into new roles and provide access to job opportunities that otherwise would not be available to them.
“The advantages to customers are also clear and evident. In a time where recruitment freezes are commonplace, access to vetted talent on a ‘pay as you go’ basis is a ready solution for many companies who wish to scale their talent requirements in line with their business. It’s clear from many of the briefs that we’ve been given to date that the time is right for a specialist e-commerce service and that’s what IndieCommerce is designed to address,” says McPartlin.
