Repak has appointed The Brill Building as lead creative agency after a two-way pitch.
“We are very proud of everything our 3,400 Repak Members continue to achieve on behalf of Ireland’s recycling targets. We have the opportunity to demonstrate our members environmental stewardship and help tackle climate and environmental challenges, recognised as this generations defining task. Our plans for 2025 and beyond are ambitious, and we are delighted to have The Brill Building team join us on our mission to get Ireland to recycle more than ever. We were immediately impressed by the approach the agency brought to our goals and objectives and the commitment to the brief they displayed from beginning to end,” says Laura Sherry, head of marketing and communications, Repak.
The Brill Building team is led by CEO and ECD Roisin Keown, creative directors Peter Snodden and Dan Henson as well as social and digital strategist Éadaoin Fitzmaurice.
“We are beyond thrilled to be working with Laura and all the Repak team at a very exciting time for those committed to improving the way we live and work,” says Roisin Keown.
“Irish businesses are doing so much behind the scenes to make a circular economy possible and we’re excited to help inspire more to see how Repak membership can give their business a competitive advantage – one that ultimately benefits us all.”