After many years operating from Sir John Rogerson’s Quay, Publicis Dublin has moved to new offices in the South Point Building on nearby Harmony Row. To mark the occasion – and to let clients know about the move- the agency turned its creative guns on itself by recording a ditty sung by a barbershop quartet.
According to Ronan Nulty, executive creative director Ronan Nulty: “There’s a total risk some of us might still head to the old office on autopilot, so this is an attempt to hardwire our brains to the new address, in perfect pitch. We’re looking forward to great things on Harmony Row and to welcoming our team into the new office. Third Time Lucky, the barbershop quartet sounded great. They failed to get a juicy rhyme on that Eircode though’
