Siobhan Lennon is to head up MEC Access, the new sponsorship, promotions and content division of media agency MEC in Dublin.
Lennon has worked in a number of senior roles in the Irish media industry over the past fifteen years, most recently as head of client services at News International in Dublin. Prior to News International she was commercial director of The Sunday Business Post, having joined there from The Sunday Tribune.
According to Lennon, “clients are increasingly looking for communication solutions that go beyond an off the page ad or a 30 sec spot, and Irish media owners are opening up an increasing array of options to satisfy this need. I’m really excited because with MEC Access we’ve got the right vehicle to deliver these solutions.”
David Hayes, CEO of MEC, adds, “Siobhan Lennon brings a wealth of experience to MEC having spent almost a lifetime developing communications solutions from the media owner side and I’m really looking forward to working with her in developing creative and engaging solutions on behalf of our clients”.