The Packed.House-owned website The Sports Chronicle has been appointed as official media partner to the inaugural virtual leadership event, Leaders Lounge which has been created by Titan Experience. The online event, which will take place on November 3, will feature well-known sports personalities like golfer Paul McGinley, former Dublin manager Jim Gavin and Leinster rugby coach Stuart Lancaster.
This inaugural online event has been designed for CEOs, management professionals, business executives, and those in wider leadership/coaching positions. As part of its media partnership arrangements, The Sports Chronicle will be publishing in depth interviews with all three speakers prior to the event. The first piece with former Dublin football manager, Jim Gavin, was published this week and he spoke about the tenets of leadership required for teams to perform at the highest level possible and how his military background helped him to manage the Dublin footballers to six GAA Senior All-Ireland titles. The full piece can be viewed here.
As part of the partnership, Packed.House will also be utlizing its proprietarytrade desk, Packed.Performance for the media buying element. “The team will concentrate on using rich seams of first party data to zero in on the C-Suite and Entrepreneurial sports fans likely to be most interested in this event and clever bidding tactics to drive awareness and most importantly, ticket sales,” according to Packed.House.
According to James Wynne of The Sports Chronicle: “High performance and effective leadership is a fascinating area, so to have the opportunity to learn from the experiences of people like Jim, Paul and Stuart is an exciting prospect and we’re delighted to partner with Titan Experience to help deliver this unique event.”
Eoin Conroy, Titan Experience’s CEO, adds: “This is a particularly exciting new chapter for us in the Titan Experience journey and we’re delighted to work alongside Packed.House and have The Sports Chronicle as an official media partner to assist with delivering what promises to be a world class event. Developing the content with Jim, Stuart and Paul over the past number of months has been particularly enlightening in terms of getting inside the minds of three of the most successful leaders in sport nationally and internationally over the past decade. In the coming weeks we will give our audience a unique insight into how all of this has come together and crucially what to expect on November 3rd.”
Leaders Lounge will take place via an premier online stream on November 3rd, to register for tickets Click HERE
