IAB Ireland has appointed Anastasia Mariussen and Oliver Sewell to its board.
Mariussen is head of small business engagement at TikTok where she leads the team of strategic partnership managers that works with SMBs across the EMEA region. Prior to her role at TikTok, she worked at Google where she focused on display, YouTube and programmatic solutions.
Oliver Sewell, is director of business, UK & Ireland, Meta. He joined Meta’s global gaming team in 2011, before moving to lead the mid-market agency team in EMEA. Prior to joining Meta, he worked with t Janssen UK (Johnson and Johnson), before working with a number of agencies in Sydney, London and Dublin, including TMP Worldwide and Parker Advertising.
Other members of the IAB Ireland board include Chairperson: Abri Aucamp, head of pricing & yield, Yahoo, company secretary, Karen Preston, Mediahuis, directors David Murphy, The Irish Times, Doug Farrell, DMG Media, Jonathan Eakin, Reach Media Solutions, Karl Kavanagh, head of agency, News Ireland, Sandra Whitney, MD of Global Partnerships, OPG at Google.
“We are delighted to welcome Anastasia and Oliver to our Board. Given the current economic and regulatory environment, IAB Ireland’s remit to represent the entire digital advertising ecosystem, from Brands to Agencies, local Publishers to Global Platforms, from AdTech companies to Digital Advertising Service Providers, has never been more important. Our Board continues to support and encourage collaboration in our market to ensure the sustainable future of our digital industry,” says Suzanne McElligott, CEO, IAB Ireland.