The Lowdown:
Lidl’s new Easter campaign showcases all the delicious Easter treats Lidl has to offer. With its uplifting tune and mouthwatering kaleidoscopic imagery, it puts a new spin on Easter by suggesting that as well as being a great time to give up something, Easter is a great time to try something new. (After all, just because you’ve given up chocolate, there’s no reason you can’t have cake!). And with so many delicious dishes to choose from, there is no need to have the same thing you have every year for this year’s Easter Sunday Dinner.
Credits:
Piranha Bar – production company and posthouse
Richard Chaney – Director
Fiona McGarry – Broadcast Producer
Mike Garner – Creative Director
Sinead Cosgrove – Planning Director
Dee Gunning – Account Director
Emma Spicer – Senior Account Manager
Kathryn Murphy – Copywriter
Adrian Fitzsimon – Art Drirector
Steve Lynch/Stellar Sound – music
No 4 – sound
