eir Rolls Out New Campaign to Promote Faster Broadband Offering
Telecommunications company eir has launched a new nationwide multi-platform campaign called “The End of Ordinary” to promote its Gigabit Fibre Broadband offering. Created by The Tenth Man, the innovative campaign has bold ambition, with all elements filmed in camera and sped up in post to run ten times faster, “mirroring the speed of the product and the eir proposition Let’s...
The Public House Launches New Campaign for FBD Insurance
The Public House has rolled out a new campaign for FBD Insurance that aims to highlight the insurer’s position as the country’s only home-grown insurer which has been in operation for 50 years. Research identified FBD’s strong heritage, particularly in rural areas. The campaign, which is called Support. It’s What We Do, aims to address this by targeting a much...
Virgin Media Rolls National Out Speed-Obsessed Campaign
Virgin Media has launched a major cross platform campaign to promote its new 1Gig broadband offering with Brian Cox, aka Logan Roy from Succession, providing the voiceover. Called ‘Speed Obsessed’ it was created by Publicis Dublin and will run for seven weeks across all national radio broadcasters including 2FM, Today FM, Newstalk, FM104, Red FM, KFM, East Coast FM, Limerick...
Rothco Rolls Out New Prayer of the Brave Ad Campaign for AIB
AIB has launched a new cross-platform campaign as part of its Backing Brave proposition. Created by Rothco, part of Accenture Interactive, the campaign is called Prayer of the Brave and applauds business owners and leaders by way of an inspiring prayer of positivity, encouragement and reassurance. Each line of the prayer reveals the inner-most thoughts of business owners; their...
Core Rolls Out New Campaign for the National Lottery
Core has rolled out a new campaign for the National Lottery called ‘Dreams Can Come True.’ The TV ad tells the story of golfer Taidgh who it turns out is not quite good at the game. Undeterred, however, he continues to play the game he loves and one day takes a shot which, following a bizzare chain of events,...
Folk Wunderman Thompson Launches New Campaign for Horse Racing Ireland
Horse Racing Ireland has launched a new above the line campaign called On Your Terms. Created by Folk Wunderman Thompson, the campaign encourages new and existing fans to get involved and enjoy everything the rollercoaster of horse racing has to offer, from the comfort of their own homes. The onset of Covid-19 and subsequent restrictions has had a major impact...
The Brill Building Launches New Campaign for Breakthrough Cancer Research
As Ireland has the highest mortality rate from skin cancer in Europe, Breakthrough Cancer Research (Breakthrough) has launched a new awareness campaign called ‘Let’s get to 100% together’, which warns about the importance of protecting skin from UV damage. The campaign created by The Brill Building and calls on people to increase their UV awareness and be vigilant when applying...
The Brill Building Launches New Campaign for Champion Green Initiative
The Brill Building, the agency founded by Roisin Keown, the former DDFH&B head of creative, has rolled out a new campaign called All Rise for Champion Green, the national initiative aimed at encouraging consumers to buy local in a bid to help drive the renewal of local communities, and to reinvigorate local enterprise and economic recovery. The campaign, which will...
Swim Ireland Launches Powerful Campaign to Prevent Drowning Accidents
As lockdown restrictions continue to be lifted and a more people head to the beach during the Summer months, Swim Ireland has launched a powerful new radio and digital campaign to coincide with Drowning Prevention Week. Created by Boys+Girls, the campaign highlights how easy it is for a parent to stop monitoring their children as they swim and the horrific...
The Public House Launches New Campaign for Youth Mobile Brand 48
The Dublin-based agency The Public House, has launched a new campaign for 48, the youth-focused mobile phone brand that is owned by Three Mobile. Originally launched in 2012 as Go Conquer – when it was part of O2 – the brand has since been renamed and refreshed with The Public House picking up the lead creative and strategy account in...