TBWADublin Helps Samaritans Reach Out to Those in Need
As Ireland’s first ever helpline, Samaritans has been providing free emotional support for 50 years now. 24 hours a day, 365 days a year, volunteers make themselves available to help those needing mental health or emotional support, which may include suicidal feelings, despair, distress and loneliness. Running such a service involves huge amounts of effort and dedication, and with...
Bonfire create COVID-19 TV spot for ALONE
If there is one organisation that the country needs as the COVID-19 situation unfolds it is a highly organised nationwide network of trained volunteers that deal with vulnerable older people that are alone. Thankfully that organisation exists in the wonderful people at ALONE. ALONE has the expertise and trained people in place to deal with this and they have ramped...
JWT Folk Creates Thought Provoking Domestic Abuse Ads for Vodafone Ireland
As part of Vodafone Ireland Foundation’s campaign, in partnership with Women’s Aid, creative agency JWT Folk created a series of seemingly normal print adverts to highlight the signs of domestic abuse that can be hidden in plain sight in our society. In order to alert the general public to the worrying statistic that 1 in 5 women in Ireland are...
Virgin Media Campaign to Promote Smart Home Offering
Virgin Media has launched a new national brand campaign that highlights its smart technology offering. Created by BBH in London, the campaign celebrates the uniqueness of Virgin Media’s network delivering a reliable and seamless entertainment experience, direct to the home. According to the company, the ad is designed to ‘Inspire’ and take the first step towards a seamlessly connected smart...
TBWADublin Create New Campaign for Laya Healthcare
With the all-important renewal period for health insurers now underway, TBWADublin has launched a new campaign for Laya healthcare which has been rolling out a new network of health and wellbeing clinics throughout the country. The first to open was Cherrywood, Dublin followed by Briarhill, Galway while a third is due to open later this year in Limerick. To promote the...
Paddy Power Counts Down to Cheltenham with New Campaign & New Media Agency
With the Cheltenham Festival only a few weeks away, Paddy Power has launched its latest cross-platform campaign, a tongue-in-cheek nod to the great rivalry between Ireland and England in everything from sport to Brexit, with a bit of history thrown in for good measure. The campaign was created by the Dublin-based agency The Public House with media handled by Mediaworks...
Ad of the Week in Association with AdSmart from Sky: Thinkhouse Barry’s Tea
The Dublin-based agency Thinkhouse has created a new campaign for Barry’s Tea, the brand’s first major campaign in three years. Thinkhouse picked up the creative account for Barry’s in 2019 and the new campaign will run across TV, radio, digital and social and will be supported by a PR. Media planning and buying is being handled by OMD. Shot in Dublin...
Ad of the Week in Association with AdSmart from Sky: Core Launches New Campaign for Irish League of Credit Unions
The Irish League of Credit Unions has launched a new campaign called “Imagine More.” The campaign focuses on letting loan seekers know that credit unions are not just for small, short term loans but that they can also provide bigger and longer-term loans. The two-year campaign will be rolled out in both the Republic of Ireland and Northern Ireland at...
Ad of the Week in Association with Adsmart from Sky: EBS Launches New Iteration of Mortgage Masters Campaign
BBDO Dublin has rolled out a new brand campaign for mortgage lender EBS. Called Start Here the campaign takes a light-hearted look at the typical journey a first-time buyer takes and the scenarios in which they find themselves as they look to get their feet on the property ladder. The new campaign is the latest iteration of the mortgage lender’s Mortgage...
Ad of the Week in Association with Adsmart from Sky: Boys+Girls ŠKODA
Boys + Girls has delivered the latest instalment of ŠKODA’s “Made for Ireland” campaign. According to the branded entertainment agency, the new campaign reflects “the pride and confidence that ŠKODA drivers have in their cars.” The campaign consists of a 30 second and 60 second spot, directed by Butter’s Zak Emerson. According to Mark Tuthill, creative director at Boys + Girls:...
