Droga5 Rolls Out New Mortgages Campaign Targeting First Time Buyers
Droga5 Dublin, part of Accenture Song, has launched a new campaign promoting the bank’s mortgages to first-time buyers. Called “The Questions You Really Care About”, the 360° campaign goes on the full mortgage journey with first time buyers, with each touchpoint focusing on a different stage of their mortgage journey. The campaign is part of AIB’s new brand platform that...
Gas Networks Ireland Badgers People to Check Before Digging in New Campaign
Gas Networks Ireland has launched a new campaign aimed at anyone planning excavation work to check for gas pipelines before breaking ground. The playful but serious campaign, which was created by Publicis Dublin, features one particular anxious badger called Keith who wonders if his recent digging should be of concern. Keith overhears a construction worker inform a trainee of the importance...
Dublin Samaritans Mends the Cracks with New Campaign from TBWA
The Dublin Samaritans, together with TBWA DUBLIN, has launched a powerful campaign to show how talking and being listened to helps the process of mending by drawing a comparison to the Japanese artistic practice of Kintsugi. Involving a mural by artist Joe Caslin, Kintsugi, a centuries-old artistic practice meaning ‘golden joinery and involves repairing ceramics that have fallen into disrepair...
Boys+Girls Bring Love to the Aisles in New Campaign for Centra
Boys+Girls has rolled out a new TV campaign for Centra, the Musgrave-owned convenience retail brand. This is the agency’s first TV campaign for the retailer since picking up the SuperValu and Centra accounts last year. The new campaign, called Dinner Made Easy, focuses on Centra’s freshly prepared meals range and features two charming golden oldies who fall in love at...
GAA Captures Memorable Moments in New Campaign to Promote the All Ireland Series
With the All Ireland Football and Hurling Championships getting underway this weekend, the GAA has launched a new campaign to promote both tournaments. Created by BBDO Dublin-now in partnership with TBWA Dublin- the campaign taps into the memorable moments associated with attending an All Ireland match, featuring a woman reminiscing about a Championship day she shared with her father as...
eir Rolls Out Major Campaign as Part of New Brand Positioning
https://vimeo.com/926195912?share=copy Telecommunications company eir has rolled out a new brand identity and campaign as part of an overall investment of €2m, the brand’s biggest in over 10 years. Called “eir for all” the campaign is running across TV, social, OOH, radio as well as digital and in-store. Part of the campaign profiles individual people, families and communities across Ireland demonstrating how eir’s...
Forged Irish Stout Rolls Out First St Patrick’s Weekend Campaign
Watch the Youtube video HERE Forged Irish Stout, the Irish stout brand owned by MMA star Conor McGregor is rolling out its inaugural St Patrick's campaign this weekend. The animated campaign was created by the Dublin agency Third Mind and will roll out across digital platforms including YouTube and X and will be supported by the brand’s social channels. The ad transports...
Sky Rolls Out New Campaign to Promote New Streaming Offering
Sky Ireland has launched a new multi-channel campaign to promote its latest digital streaming offering, Sky Stream. The new “plug and play” offering gives customers access to a range of TV channels, including all the Sky channels, as well as streaming apps like Netflix, Disney+, Apple TV+, Prime in addition to several broadcaster players, all without the need for a...
Droga5 Dublin Rolls Out New Brand Campaign for Denny
Droga5 Dublin, part of Accenture Song, has launched a new campaign for the food brand Denny. Following on from the success of the 2023 TV-led “Grand, Dad” campaign, the new social-first campaign “captures real and authentic family moments as it reunites two Irish families who haven’t been together in some time.” Called “Hungry for Home” viewers follow the stories of Annie...
PTSB Backs Olympic Hopefuls in New Campaign from Publicis Dublin
With both the Olympic and Paralympic Games taking place this year, Publicis Dublin has rolled out a new campaign for PTSB to mark the financial institution’s sponsorship of the Irish teams taking part in the games. The new campaign follows on from PTSB’s “Altogether More Human” brand platform which was launched in October 2024 as well as its “‘Moving With...