Ad of the Week: The 4 Cs: Tv ad – Cross Contamination – McCannBlue
Credits: Agency: McCannBlue Client: safefood Lowdown: This week saw the launch of safefood's latest campaign with McCannBlue, this time for Food Safety. The suite of ads highlight the everyday risks posed by the 4 C's - Cook, Clean, Chill, Cross-Contamination - and how simple mistakes or lapses of concentration can be costly to health. This first phase of the campaign targets the over 65's,...
Lidl Ireland Christmas 2015 – Postman Derek – Chemistry
The lowdown: Christmas is brilliant isn't it? Except for when it's not. It's a little talked about fact, but sometimes Christmas can get a little bit, well, un-fun. Luckily even the most die hard Scrooge can't resist Lidl's delicious range of festive food, and the Christmas spirit is restored once again; allowing one and all to 'share a Lidl bit...
Ad of the Week: Vanguard for Dunnes Stores – Thinkhouse
Credits: Agency - Thinkhouse Advertiser - Dunnes Stores Title - Vanguard for Dunnes Stores, a new collection by Paul Galvin Creative Directors: Paul Galvin + Jane McDaid Director: Jamie Brennan Art Direction: Kevin Goss Ross/Michael Roulstone Account team: Ashley Reddin/Anne Nuding Recording Studio: Moynihan Russell The Lowdown: Paul Galvin launched his debut menswear collection, VANGUARD, in collaboration with Dunnes Stores. Thinkhouse produced a 90 second video ad and seeded...
Ad of the Week: Meteor Christmas Unlimited – Rothco
Christmas 2015 sees the return of Meteor's festive CEO to Irish TV Screens. Nicholas St Wenceslas, misanthropist, holiday magnate and CEO of Christmas LTD - the company responsible for commercialising the holidays - is back. The 2015 campaign, created by Rothco, has launched this weekend with a 30" and two 20" TVCs. Wolf-of-Wall-Street-come-Miracle-on-34th-Street's Nicholas is now living in the tax-neutral...
Dublin Bus – The Mad Dash Home – Rothco
The Lowdown: Creative Agency Rothco and Dublin Bus have teamed up with mother–son duo, Baz and Nancy from hit Sky TV show ‘50 Ways To Kill Your Mammy’, in a new campaign to give customers a behind-the-scenes look at the people in Dublin Bus’s Central Control Centre. In the online film, ‘The Mad Dash’, which launches today, mischievously likeable son Baz...
Ad of the Week: Make It Yours – Havas Worldwide Dublin
Credits: Advertiser: Valeo Foods Brand: Jacobs Biscuits Activity: Broadcast Commercial Agency: Havas Worldwide Dublin Client Team: Michelle Rynne, Lisa Fitzpatrick Agency Executives: Tony Caravousanos, Aoife Surgeon Agency Planning: Viv Chambers Creative Team: Gary Boylan, Katy Egan Havas Broadcast: Suzanne Heneghan Production Company: Antidote Producer: Tess Bunworth Director: Lee Cronin Music: Assembly Post Production: Windmill Lane Havas Digital lead: Mary Reynolds The Lowdown: Whether you're a nibbler, a muncher or a cruncher, a dipper or a dunker,...
Big Can Be Good – Rothco
The Lowdown: Tesco Ireland and Rothco launch the humble ‘Big Can Be Good' campaign to address negative perceptions of the large supermarket chain. Led by a 60" TVC, the ‘Big Can Be Good' campaign sees Tesco open its heart to Ireland with an honest brand manifesto. ‘Big Can Be Good' takes the very thing that is often seen as a negative about...
Ad of the Week: Tiger – Havas Worldwide Dublin [video]
Heineken Credits: Advertiser: Heineken Brand: Tiger Activity: Tiger Grand Canal Dock Street Artist: Dan Leo Agency: Havas Worldwide Dublin Client Executives: Emma Jane McKeown Agency Executives: Aoife Surgeon Creative Directors: Peter O'Dwyer, Gary Boylan Production Company: Havas Video Director/ Producer: Ciaran Dooley The Lowdown: Central to Tiger's sponsorship of Tiger Dublin Fringe was this incredible installation created by sculptor Dan Leo. Initially appearing to consist of beautiful but random shapes placed in the water at Grand Canal...
Ad of the Week: Cycling – McCannBlue
Credits: Agency: McCannBlue Advertiser: Zurich Life Title: "Cycling" Creative Team: Graham Stewart/Christopher Gore Account Team: Fiona Cooley/Amy Satelle Producer: Joanne O'Hagan at Brilliant! Director: Brian Durnin Production Co: Red Rage Producer: Gary Moore Post Production: Windmill Lane Sound Design: Mutiny The Lowdown: Our new integrated campaign for Zurich sees their international brand platform of "Whatever you truly love" developed for the Irish market to drive awareness for Zurich Pensions. If you are...
Littlewoods Ireland Autumn Winter 2015 – DDFH&B
Littlewoods Ireland has launched its new Autumn/Winter campaign and this time around it marks the TV advertising debut of renowned Irish photographer Barry McCall who directed the ad. The TV ad aired for the first time last night (Thursday Sept 3rd) on UTV during Emmerdale. The ad concept, which features the everyday lives of three women transformed into a vibrant fashion...
