Publicis Rolls Out Latest Iteration of Playtime Campaign for Virgin Media
Publicis Dublin has rolled out the second iteration of the “It’s Playtime” campaign for Virgin Media. Building on last year’s ‘Toys’ creative, the campaign celebrates how Virgin Media “empowers its customers to unleash their play, in whatever way they choose.” The new campaign is currently running across AV, OOH, digital and social. The ad was directed by director duo Biceps and...
Boys+Girls Rolls Out Burglar Bootcamp for PhoneWatch
Boys + Girls has rolled out a new campaign for PhoneWatch, the country’ leading provider of monitored home security systems. Inspired by the fact that PhoneWatch alarm protected houses are four times less likely to be burgled, the campaign brings to life a fictitious ‘Burglar Bootcamp’ where would-be burglars are taught to avoid PhoneWatch protected houses above all else. The audio...
Publicis Dublin Delivers New SPAR Campaign to Promote Own Brand Offerings
Publicis Dublin has rolled out a new campaign for SPAR and EUROSPAR to promote the retailer’s own brand range of products. The new campaign is running across TV, radio, VOD and social. The campaign features customers getting up close and personal with SPAR Range products. In one scene a van driver backs into a giant pack of cookies, in another a...
Department of Justice Highlights Pathways for Domestic Violence with New Campaign from Javelin
The Dublin-based Javelin has created a new campaign for the Department of Justice to raise awareness of the growing problem of domestic violence and the pathways to safety and support for victims of domestic sexual and gender-based violence. The campaign was created in both Irish and English and is running across TV, radio, digital, social, OOH and print. A new...
New Škoda Campaign from Boys+Girls Features Funny Irish Placenames
Boys + Girls has created a new playful campaign for Škoda that prompts people to explore Ireland’s most colourfully named places. With the Škoda brand relaunching a new global positioning called ‘Let’s Explore’, the campaign includes an audio ad and a microsite. The lighthearted audio ad takes the audience on a giggle-inducing tour of Ireland, playfully highlighting towns like Muff, Stranagalwilly,...
F&B Huskies Campaign for RSA Promotes Safer Driving
F&B Huskies, part of the Forsman & Bodenfors has launched a new campaign for the Road Safety Authority (RSA) to promote better and safer driving in urban areas. Called "30km/h for Better Urban Living",the campaign highlights the multiple benefits of adopting 30 kilometres per hour speed limit in urban areas across Ireland. The focus of this campaign is not just...
Timeless Guinness Ad Sees Off Mrs Higgins to Win Christmas 2023
Timeless Guinness Ad Sees Off Mrs Higgins to Win Christmas 2023 After putting 18 different Christmas ads to test to assess creativity, distinctiveness, fame, emotional response and brand impact, Guinness’ TV ad, The Home of Guinness tops this years’ list of the best festive advertising, according to research undertaken by RED C Research as Richard Colwell and Bryan Cox...
Javelin Talks Consent in New Campaign for Department of Justice
Javelin has launched a new national awareness raising campaign on the topic of sexual consent on behalf of the Department of Justice. The campaign aims to change attitudes to consent by making consent more personal and relevant across the spectrum of sexual relationships and by building a positive understanding of consent by getting people thinking of consent as a positive...
Mr Tayto Saves Christmas and Santa in New Campaign from Publicis Dublin
Publicis Dublin has created a new Christmas campaign for the iconic Irish crisp brand Tayto. The new campaign is Tayto’s first ever Christmas campaign to promote the Tayto Christmas Box, a staple in many Irish households over the festive season. It also answers an age-old question: when Santa Claus is finished travelling the world dispensing gifts to children every Christmas Eve,...
The Boys of the NYPD Choir Sing Galway Bay in Christmas Cracker from The Public House
The Dublin-based agency, The Public House has rolled out a new Christmassy campaign for EPIC The Irish Emigration Museum that brings the boys from the NYPD Choir together for the first time to sing Galway Bay, in a powerful nod to the festive classic Fairytale of New York by Shane McGowan and Kirsty McColl. Possibly the most played Christmas song...
