Droga5 Dublin Rolls Out New Communications Platform & Campaign for Aer Lingus
Droga5 Dublin has created a new communications platform and campaign for Aer Lingus. Called “You’re Very Welcome,” the new positioning aims to highlight Aer Lingus as a “human-centric, modern airline that embodies Irish values”. Its creation follows an extensive brand review and strategy development exercise completed by Dublin based advisory firm Genesis. The new creative platform will feature a TV ad which will...
Jameson Encourages Responsible Drinking in New Global Campaign from TBWADublin
TBWADublin has rolled out a new campaign for the Irish Distillers-owned Jameson to encourage people to drink responsibly. Called “Easy Does It” the campaign is part of Jameson’s commitment to tackling overconsumption and alcohol misuse and features Irish comedian Aisling Bea. The campaign has already launched in Ireland and it will be rolled out across global markets later this year on...
The Public House Rolls Out New Campaign for FBD Insurance
The Public House has launched a new campaign for FBD Insurance to promote the company’s car, home and farm insurance products. The new campaign is the latest iteration of FBD’s brand platform, “Support. It’s what we do,” which was first developed by the agency back in 2019 and it will run across TV, digital, social and radio throughout 2023. According to...
Publicis Dublin Urges Smokers to Take Back Control in New HSE Quit Campaign
With many smokers trying to kick the habit at this time of the year, Publicis Dublin has created a new campaign for the HSE to highlight its QUIT service which has met with considerable success in helping people quit smoking since it was first established. In the new campaign Nicotine has been personified to show smokers, via the human traits...
New Dogs Trust Campaign by TBWA Dublin Highlights Puppy Farming
With some people contemplating buying a puppy for a loved one this Christmas, TBWADublin has launched a Christmas campaign for Dogs Trust Ireland called ‘Life Sentence’ which sheds a light on the puppy farming business in Ireland. According to the agency “puppy farmers earn huge profits by consigning dogs to a life of churning out litter after litter, year after...
BBDO Dublin Highlights Growing Problem in Campaign for Dublin Simon
BBDO Dublin has rolled out a touching and heart-breaking new campaign that highlights the growing problem of elderly homelessness for Dublin Simon. According to Dublin Simon, elderly homelessness has increased by 30% in the last year alone The campaign—which will run across TV, radio, social, digital and out-of-home—is a departure from Dublin Simon’s usual Christmas advertising, which Head of Fundraising &...
Banjoman and Principle Roll Out Heart Warming Christmas Campaign for UNICEF
UNICEF has rolled out a touching new Christmas campaign that highlights the that age-old truism that the greatest gift is giving. The TV ad centres on Hannah, a child struggling to write her Christmas wish list. While she listens to her friends discussing the instruments, toys, and gadgets they’ll receive this year, she sits quietly, struggling to connect with their...
Folk Wunderman Thompson Rolls Out Heart-warming Christmas Campaign for An Post
An Post has launched a heart-warming and festive campaign that highlights the importance of sending love to your nearest and dearest this Christmas. The campaign is currently live across TV, VOD, radio, OOH, social and retail. Created by Folk Wunderman Thompson, the TV ad takes its inspiration from the classic L Frank Baum’s novel ‘The Wonderful Wizard of Oz’ and in...
Spar Returns with Another Christmas Cracker from Publicis Dublin
The retail group Spar has launched a new Christmas campaign as part of a €1.2m investment. Called “Finding Christmas” it was created by Publicis Dublin and is a sequel to its previous award- winning campaign which is now ten years old. The campaign, which was launched on November 10, will run up until Christmas Day across TV and VOD with...
Publicis Dublin Raises a Toast to Island’s Edge in New Campaign
Publicis Dublin has rolled out a new campaign for the Heineken Ireland-owned stout brand Island’s Edge. Called “It’s better, less bitter,” the through the line campaign celebrates those who choose optimism over bitterness in their lives. “With this campaign we worked collaboratively with the Island’s Edge team toward a shared ambition to give consumers two things; a clear product truth that...