Ponder Rolls Out New Campaign for Specsavers
Specsavers has rolled out a new campaign called “Your Care is Our Business.” The TVC was created by Ponder with producer Paul Holmes and was directed by the award-winning Irish director duo DADDY (Mike Ahern & Enda Loughman) has been launched to shine a light on the local experts who own and run individual stores – providing the best level...
AIG Celebrates 10 Years of Dublin Sponsorship with New Campaign
With the All Ireland Football Championship well underway, AIG Insurance has launched its 2023 Dublin GAA Summer Sponsorship campaign. Called “Celebrating Support”, the campaign marks the 10th anniversary of its sponsorship of Dublin GAA. As part of the campaign, AIG will celebrate 10 years of support across the four codes, at all levels, male and female, both at the intercounty...
Boys+Girls Rock It With New Campaign for Three Ireland
Three Ireland has launched a new campaign to highlight its home broadband offering. The new campaign, which is called “Jeff Rocks Out” was created by Boys + Girls and picks up on the multi award winning ‘Jeff’s World’, and sees the return of Jeff the bearded dragon rocking to Joan’s Jett’s classic track ‘I Love Rock and Roll’. The TVC was...
Droga5 Dublin Taps the Power of Communities for New Woodies Campaign
Droga5 Dublin has rolled out a new campaign for Woodies. Following on from the success of Woodies’ “Mrs Higgins” Christmas campaign, the new ad once again focuses on the power of community but also highlights the benefits of sharing resources. The ad was directed by internationally renowned director Zac Emerson, who was also behind “Mrs. Higgins” campaign while the music was...
Droga5 Dublin Rolls Out Campaign to Support Darkness into Light Walk
With the annual Darkness into Light walk in aid of Pieta House set to take place on Saturday, May 6, Droga5 Dublin has rolled out a new campaign to support the event which is sponsored by Electric Ireland. The emotive campaign drives home the message that everyone is welcome to join the fundraising event, regardless of your background, life stage...
Publicis Dublin Showcases Gas Network Ireland’s Role with New Campaign
Publicis Dublin has rolled out a new campaign for Gas Networks Ireland called “Moving Ireland’s Energy” to highlight what makes the gas network such an essential component of Ireland's energy system and sustainable energy future. This ad was directed by P.O.B. and produced by Motherland, while media is being managed by OMD. The campaign is currently running across TV, radio,...
Core Rolls Out Major Recruitment Campaign for Gardaí Siochána
With the Gardai Síochána seeking to take on an additional 1,000 new recruits in 2023, Core has rolled out a new recruitment campaign for the force to bring the total number of Gardaí in service to 15,000. The campaign shows the true nature of the job – working at 4am, making arrests, being physically active, as well as the significant...
BBDO Dublin Rolls Out New Campaign Using AI for Dublin Simon Community
The Irish homelessness charity, Dublin Simon Community has launched a new campaign using artificial intelligence (AI) technology, in what is a first for Irish advertising. Created by BBDO Dublin and New York-based production company Lobo, the film is called Unfair City and it highlights the growing inequality of homelessness and the need to raise funds for the charity. Unfair City tells...
Bord Gais Rolls Out New Sustainability Campaign
Bord Gáis Energy has launched a new campaign aimed at supporting its customers on their journey towards a more sustainable living. The energy provider worked with Folk Wunderman Thompson and Mindshare to create the campaign, which is running across TV, VOD, social and digital. “See it, Solve it” brings to life Bord Gáis Energy’s ongoing journey to becoming a home energy...
Guinness 0.0 Toasts a St Patrick’s Day to Remember with Major Campaign
With the countdown to St Patrick’s Day well underway, Guinness has launched a new campaign to encourage responsible drinking and to promote its non-alcoholic stout Guinness 0.0 over the next two weeks. Called “Make it a St. Patrick’s Day to Remember”, the new campaign dovetails with a nationwide promotion of the stout with free pints of Guinness 0.0 available in...
