IMJ Features
Opinion: The Role of Creativity in Business Today
Creativity will be one of the defining factors for success in business. Because of this we need to embrace it and ensure that it...
Core Research Shows Irish People are More Concerned About Mental Health
With the global pandemic leading to a surge in mental health problems across the world, 79% of Irish people are conscious of their mental...
Opinion: History in the Making or History Repeating Itself?
Whether we know it or not, we are facing the dawn of a new age after 11 months of global upheaval and uncertainty. But...
Opinion: Local Radio Set to Become Louder in 2021
The power of local radio was clearly evident during the lockdowns of 2020 and this is only going to increase during 2021, writes Peter...
Opinion: Never Waste a Good (Or Bad) Crisis
Now is the time for businesses to take a long and hard look at where they want to be in three years’ time. More...
Irish Sponsorship Market Set for a 7% Rebound in 2021
The Irish sponsorship market is poised for a return to growth this year following an unprecedented decline in 2020, according to the sponsorship consultancy...
COVID-19 Pandemic Dominates Core Cultural Index for 2020
COVID-19-related stories dominated the news agenda for 2020 according the end-of-year Core Cultural Index report which sought the views of over 15,000 people throughout...
Opinion: Behavioural Change on Sustainability & the Lessons from COVID-19
The response to the Covid-19 pandemic has shown us is that it is possible to enact rapid and significant changes in behaviour when people...
Opinion: Diversifying the Consumer Voice Within Market Research
The multinational and multicultural makeup of Irish society must be reflected within all marketing disciplines including market research, writes Carolina Souza e Silva.
The focus...
