IMJ February 2019
Cover Story Special Feature CORE OUTLOOK 2019 Core's Alan Cox examines some of the key trends and influences at play in the media and marketing world. Marketing Matters Radio's Overnight Success - Gabrielle Cummins, Choose Radio The Media Roulette Wheel - John Dunne, Ignite Digital The Evolution of Experiential Marketing - Marcus Prestage, InSight Marketing / APMC #10YearChallenge: Marketing 2009 vs 2019 - Mark McCann, OLIVER Ireland The...
IMJ October/November Issue
Cover story: CORE’S BRIGHT SPARK As the only female managing director of an Irish media agency, SANDRA ALVAREZ of Spark Foundry is passionate about the need for greater diversity, education and training within an industry that faces many challenges and opportunities, as she explains to John McGee. PLUS Influencer's Influence Starting to Wane + Are Big Budget Christmas Ads Worth the Money?...
IMJ September Issue
COVER STORY: Reaching For the Stars - Virgin Media Television's Big Ambitions Following one of the biggest re-brands in Irish media history, Pat Kiely, Managing Director of Virgin Media Television talks to John McGee about the broadcaster's plans to shake up the Irish TV market. PLUS OOH Special OOH's Great Renaissance + Blurred Lines & Bright Futures + The Sky's the Limit...
The Annual IMJ Agency Issue is Out Now
IMJ’s annual Agency Issue is now out and this year it’s a bumper 104 pager packed with key insights, profiles and thought leadership pieces from some of the advertising industry’s key movers and shakers. The IMJ Agency Issue is the most comprehensive overview of the many challenges and opportunities facing advertising and media agencies in Ireland with no stone...
IMJ May/June Issue
In this month's IMJ: COVER STORY: Ronan Traynor Verve talks to IMJ about Creating Stand-Out Experiences • John Ring, Tinderpoint talks about Engaging Festival Goers • Conor White, Nielsen Ireland explains The Science Behind What's Next • The New Breed of Post-Apocalyptic Youth - Claire Hyland and Tiffany Arntson, The Youth Lab, Thinkhouse explain • What's Next for Facebook Advertising? Asks Colm Sherwin, Core Investment •...
IMJ April Issue
In this month's IMJ: COVER STORY: RTÉ looks to the future - IMJ talks in depth to Geraldine O'Leary, Group Head of Commercial, RTÉ. APMC STAR AWARDS And the Winners are ... Comprehensive coverage and photos of this year's winners Eoghan Phelan, V360°, The Visualise Group talks shopping Aisling Conlon, IPA on Plotting the Way Forward Jimmy Larsen, RED C Research...
IMJ March Issue
Your IMJ this month talks to Radina Shkutova of Heineken. Karleen Smyth of Boys & Girls talks about the brand experience while Lee Thompson from i-Believe tells us what the next frontier for radio is. We look back at The 2018 Media Awards. All these and more plus the latest campaigns, who's moving where and what has been going on...
IMJ February Issue
In this month's IMJ: COVER STORY: Core Outlook 2018 Onwards and Upwards In his annual “state of the nation” analysis of the media and marketing world, Core’s Alan Cox examines some of the key trends and influences at play. PLUS Marketing Matters: The latest Marketing Sentiment Survey carried out by MediaCom in association with The Irish Times and the Marketing Institute of...
IMJ December/January 2018
In this month's IMJ: COVER STORY: Pioneering a New Way, David O'Connor', eightytwenty talks to John McGee. PLUS Why Brands Should Really Care - Rory Hamilton, Boys and Girls The Gift That Keeps On Giving - Chris Pearson Element 10 Trends to Watch in Marcomms - Michael O'Keeffe, Teneo PSG You Can't Woo Them All - Mark Breen, Cuckoo Events PLUS Digital Opinion ...
IMJ November 2017
In this month's IMJ: COVER STORY: The Revolution Will Not Be Televised, Mitchell O’Gorman talks to John McGee about Offscript’s ambitious. PLUS Brands are turning on the lights with experiential this Christmas, says Valerie Melinn of Verve Although tinged with both disappointment and success, it was a very good year for women’s sports, writes Lisa Bergin of Teneo Sports Its Time...
