IMJ Agency Issue
In this month's IMJ: Daring to be Brave and Simple - Ever since it was set up seven years ago, Boys and Girls has developed into on the most successful agencies in the marketplace, garnering awards for its creativity while developing a strong client base of blue chip brands along the way. Two of the co-founders, Patrick Meade and Rory...
IMJ April/May Issue 2016
In this month's IMJ: With 157 years of heritage behind it, the Irish Times is looking to the future with a renewed sense of positivity, ambition and determination, according to Vivien McKechnie, the group's business-to-business director, in an interview with IMJ. PLUS: • While digital has become the social operating system for most of us, there is an opportunity for brands...
IMJ Digital Issue
Inside this special issue, Meet the Future Makers: With a staff of 80 operating mainly out of its base in its Pembroke Street offices in Dublin, Epsilon may not be the highest profile agency in adland, but it is certainly one of the biggest agencies in town. With 2015 revenues in excess of €12m, it puts it in the...
IMJ March/April 2017
This month's issue of your IMJ looks at trust in a world of fake news. The Irish Times/IMJ Breakfast Bytes talks about the business of health and Sheena Horgan examines a blind-spot when it comes to real mothers. John McGee talks to Abi Moran about the team at Target McConnells. Good campaign management systems, Naming rights for stadia and...
IMJ January Issue 2016
In this month’s IMJ: Jonathan Forrest, one of the first pioneers in the Irish digital marketing industry talks to IMJ about why 2016 will be such a big and important year for digital and the marketing industry in Ireland. PLUS: Marketing’s Brexit Challenge: The prospect of the UK leaving the EU is a very real one and it’s already starting to unnerve...
IMJ Digital Issue Dec 2015
Welcome to the annual Digital Issue of IMJ. This issue is a veritable smorgasbord of digital content with contributions from many of Ireland's top digital practitioners who look at the key trends underpinning the ongoing rise in digital marketing. With investment in digital set to increase by double digit figures yet again in 2016, IMJ looks at What's Hot and...
IMJ November 2016
In this month’s IMJ: Sponsorship Calling: In the space of just two years, the sponsorship agency Livewire has been making successful inroads into the growing sponsorship market here in Ireland. The founding partners, Jill Downey and Jamie Macken tell John McGee about Livewire’s success to date and their ambitions for the business. PLUS: Whether we like it or not, video is here...
IMJ February Issue 2016
In this month's IMJ: Full Steam Ahead: While increased advertising and marketing budgets will lead to a near 10% in ad spend this year, 2016 will also present significant challenges and plenty of opportunities for marketers, their brands and the wider media industry that depends on their advertising investment, writes Alan Cox, CEO of Core Media. PLUS: IMJ speaks to radio stations...
The Annual IMJ Agency Issue is Out Now
IMJ’s annual Agency Issue is now out and this year it’s a bumper 104 pager packed with key insights, profiles and thought leadership pieces from some of the advertising industry’s key movers and shakers. The IMJ Agency Issue is the most comprehensive overview of the many challenges and opportunities facing advertising and media agencies in Ireland with no stone...
IMJ May 2017
In this month's IMJ: IMJ talks to Eamon Fitzpatrick of IPG Mediabrands about his plans for the business. We look at cracking the youth market with Susan Kelly of McCann Blue. Peter Smyth from IRS Plus talks about the power of radio and Susan Love MD of Goosebump talk about keeping shoppers happy. These any many more topical issues are...
