IMJ April Issue
In this month's IMJ: COVER STORY: RTÉ looks to the future - IMJ talks in depth to Geraldine O'Leary, Group Head of Commercial, RTÉ. APMC STAR AWARDS And the Winners are ... Comprehensive coverage and photos of this year's winners Eoghan Phelan, V360°, The Visualise Group talks shopping Aisling Conlon, IPA on Plotting the Way Forward Jimmy Larsen, RED C Research...
IMJ Digital Issue Dec 2015
Welcome to the annual Digital Issue of IMJ. This issue is a veritable smorgasbord of digital content with contributions from many of Ireland's top digital practitioners who look at the key trends underpinning the ongoing rise in digital marketing. With investment in digital set to increase by double digit figures yet again in 2016, IMJ looks at What's Hot and...
IMJ February 2017
In this month’s IMJ: Marketing is a Powerful Force: As always, the advertising and marketing industry faces many threats. But for savvy marketers and their brands, the future also holds many opportunities according to Alan Cox, CEO of Core Media who outlines some of the group's views in its annual "state of the nation" Outlook report. PLUS: Radio's Big Challenge: Continuous innovation...
IMJ February Issue
In this month's IMJ: COVER STORY: Core Outlook 2018 Onwards and Upwards In his annual “state of the nation” analysis of the media and marketing world, Core’s Alan Cox examines some of the key trends and influences at play. PLUS Marketing Matters: The latest Marketing Sentiment Survey carried out by MediaCom in association with The Irish Times and the Marketing Institute of...
IMJ Agency Issue
IMJ's annual agency issue is a bumper 108 pager packed with stories, insights, profiles, all your regular features and lots more. Alan Coleman talks about Bridging the Gender Pay Gap in Marketing Matters. OOH has never been so busy - Key players in this marketplace share their insights. Roisin Keown asks Who Really Cares About Your Brand? In Views from...
IMJ May/June Issue
In this month's IMJ: COVER STORY: Ronan Traynor Verve talks to IMJ about Creating Stand-Out Experiences • John Ring, Tinderpoint talks about Engaging Festival Goers • Conor White, Nielsen Ireland explains The Science Behind What's Next • The New Breed of Post-Apocalyptic Youth - Claire Hyland and Tiffany Arntson, The Youth Lab, Thinkhouse explain • What's Next for Facebook Advertising? Asks Colm Sherwin, Core Investment •...
IMJ November 2017
In this month's IMJ: COVER STORY: The Revolution Will Not Be Televised, Mitchell O’Gorman talks to John McGee about Offscript’s ambitious. PLUS Brands are turning on the lights with experiential this Christmas, says Valerie Melinn of Verve Although tinged with both disappointment and success, it was a very good year for women’s sports, writes Lisa Bergin of Teneo Sports Its Time...
IMJ Agency Issue 2015
In this issue: Fresh from a three year expansion plan that was marked by substantial growth, new business opportunities and major account wins, Core Media is about to embark on a new and ambitious five year development plan, as Alan Cox and Aidan Greene tell John McGee. Plus: The financial outlook for the Irish advertising industry is looking good as clients loosen...
IMJ October/November Issue
Cover story: CORE’S BRIGHT SPARK As the only female managing director of an Irish media agency, SANDRA ALVAREZ of Spark Foundry is passionate about the need for greater diversity, education and training within an industry that faces many challenges and opportunities, as she explains to John McGee. PLUS Influencer's Influence Starting to Wane + Are Big Budget Christmas Ads Worth the Money?...
IMJ March/April 2017
This month's issue of your IMJ looks at trust in a world of fake news. The Irish Times/IMJ Breakfast Bytes talks about the business of health and Sheena Horgan examines a blind-spot when it comes to real mothers. John McGee talks to Abi Moran about the team at Target McConnells. Good campaign management systems, Naming rights for stadia and...
