News
Home News
KitKat Gets a New Break With OOH Campaign from Posterplan &...
The popular Nestlé owned brand KitKat has rolled out a new high-vis OOH campaign to promote its range of sharing bars.
Out of Home media...
And the Winners of the 2025 Irish Young Lions Are……
The 14 winners of the 2025 Irish Young Lions competition have been announced.
The Young Lions Competition is part of the Cannes Lions International Festival....
Tesco Clubcard Tops The Interesting Index List for Q1 2025
Tesco’s latest ad for its Clubcard has topped the Interesting Index Top 10 ads for the first quarter of 2025, writes Sarah Walsh, head...
RTÉ Wins Grand Prix at The Irish Audio Awards for The...
The Last Broadcast, RTÉ’s final tribute to the legendary broadcaster Mícheál Ó Muircheartaigh won the Grand Prix at the Irish Audio Awards 2025 which...
Out Look: McDonald’s breakfast campaign ‘needs no explanation’
Up to 90% of people correctly identified McDonald’s Breakfast products even when shown without branding.
Opinion: The Economics of Podcasting
So, you want to start a podcast for your brand or perhaps you have a great idea for a series of podcasts. Before you...
Pluto Targets Scammers With Campaign for FraudSMART
With digital fraud becoming increasingly more sophisticated, Pluto has designed a campaign for FraudSMART.
FraudSMART is the fraud awareness initiative developed by Banking & Payments...
Media Awards 2025 Deadline Extended to March 27
The organisers of the Media Awards 2025 have announced a deadline extension.
The new deadline for entries is now March 27 at 6pm.
The organisers have...
Opinion: Goodwill Hunting
The recent avalanche of private equity investment in sport presents a new opportunity for sponsors to earn the goodwill of fans, writes James Wynne.
In...
Out Look: A Platform for Purpose
OOH has proven to be a highly effective channel for charities and non-profits looking to connect with the public in meaningful ways.
