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Listen to the Very Best Irish Audio Advertising

Adworld.ie and Radiocentre Ireland have published a special publication to mark this year's Irish Audio Awards which took place in March. The booklet showcases all...
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Toyota Backs Irish Paralympians With New Campaign from Javelin

With the Paralympics set to begin in Paris on August 28, Toyota Ireland has created a new campaign to support the athletes of Team...

Unlocking the OOH Attention Formula

New research carried out by PML Group and Ipsos B&A shows that out of home advertising is a powerful tool in the advertising armoury...

New Research Highlights the Power of Audio Advertising

Radiocentre Ireland, in partnership with research company Colourtext, has published a new research study that is designed to evaluate the effectiveness of Irish audio...

BBH Dublin Rolls Out New Campaign for Tesco’s Clubcard

BBH Dublin has rolled out a new campaign for Tesco Ireland to highlight the retailer’s Clubcard, one of the most successful retail loyalty programmes...

Today FM Welcomes Tay Tay With Some Cheeky Guerilla Marketing

With "Tay Tay" fever gripping Ireland for much of this week. Today FM engaged in a bit of guerilla marketing ahead of Taylor Swift's...

New Campaign from TBWA Shows that Refugees Don’t Need More Barriers

The Irish Refugee Council, together with TBWA Ireland, have launched a powerful banner-led campaign advocating for refugees this World Refugee Day, in response to...

Kopparberg Rolls Out Major OOH Promotion in Belfast

The leading fruit cider brand Kopparberg has transformed Belfast’s familiar magenta Metro double decker buses as part of its high-impact new outdoor summer campaign. The...

A Swiftie Love Story for the Ages in Campaign from The...

With a lot of love flowing in the direction of Taylor Swift this week, The Public House has created a new campaign for Epic...

Flashback Friday: APMC Star Award Winners Celebrated in New Publication

To mark yet another year of excellent work and inspiring, creative and effective campaigns, the APMC has published a digital Winners Book to commemorate...

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