WaterWipes Embarks on First Global Ad Campaign
WaterWipes, the Irish baby-wipe brand has launched a new global campaign called, ‘When a Baby is Born, a Parent is Born.’
The first-ever global campaign...
Citybox Rebrands as Rebel Outdoor
Citybox Ireland and the UK has rebranded as Rebel Outdoor.
According to the company, “the new name reflects the fact that we will still be...
Jameson Puts ‘Taste’ Centre-Stage In New Global Campaign
Jameson Irish Whiskey is rolling out a new global campaign called, “Taste, That’s Why.” The new campaign, which was created by TBWA Dublin, launches...
AIB Launch Insightful Ad Ahead of Club Finals
Ahead of the AIB GAA All-Ireland Senior Club Finals in Croke Park on the 17th of March, long term sponsor AIB has released an emotional...
Insight of the Week: Courting The Coffee Shop Drinkers
With the dreaded ‘Beast from the East’ wreaking havoc throughout the country, a hot drink indoors has been a more compelling prospect than usual...
Ad of the Week: Allianz – MyTribe
Lowdown:
To support Allianz’s title sponsorship of the Allianz Leagues, MyTribe is an exploration of the communities and families behind the stars in inter-county football...
Sunday Business Post Boosts Sales in H2 of 2017
Sales of The Sunday Business Post increased by almost 5% in the second half of last year, driven by a strong performance in both...
Media Awards 2018: Entry Deadline Extended and New Judges Appointed to...
The deadline for entries to the Media Awards 2018 has been extended until next Thursday, March 1st at 4pm. According to the organisers, entries...
Electric Media Embarks on Major Expansion as it Rebrands as Packed.House
Electric Media, the digital sales house that was set up 10 years ago, is to rebrand as Packed.House as it embarks on a new...
Allianz Teams up with INM For Breakfast Seminar
The insurer Allianz teamed up with INM Events to sponsor its breakfast seminar on Brexit, which featured Taoiseach Leo Varadkar, former Unilever chairman Niall...