Guinness Digital Countdown Taps into PML’s Dynamic Platform for Six Nations...
As Irish rugby fans eagerly await the arrival of wounded Wales to the Aviva next week, the Diageo-owned Guinness is counting down on digital...
Contagious Founder Paul Kemp-Robertson to Speak at Marketing Society Breakfast Seminar
The 10 Commandments of Marketing Success is the theme of the next Marketing Society’s breakfast seminar which takes place in the Sugar Club on...
Honda Teams Up with Guinness PRO14 as Official Car Partner for...
PRO14 Rugby has announced that Honda Ireland is the new Official Car Partner of this season’s Guinness PRO14 Final Series.
The first-ever Guinness PRO14 Final...
MCCP to Sponsor MII Breakfast Series
MCCP is partnering with the Marketing Institute of Ireland (MII) by sponsoring a new Marketing Breakfast Series.
The aim of the Marketing Breakfast Series is...
Insight of the Week: Targeting the Heavy Gamers
More than most, gaming is a sector that continues to evolve rapidly, thanks largely to technological innovation. The result is a large proportion of...
Trócaire Launches Lenten Campaign with New TV Ad
Trócaire, the Irish overseas development agency, has launched its annual Lenten appeal with a dramatic new ad campaign that highlights the impact of its...
Judges Announced for Media Awards 2018
The first wave of judges for the forthcoming Media Awards, which take place on April 5th in the Clayton Burlington Hotel, has been announced.
This...
Trinity Mirror Buys Northern Shell Including Stake in Irish JV
Trinity Mirror Group has agreed to buy the publishing assets of Northern & Shell Group for £126.7m. The deal includes titles like The Daily...
AAI Seminar to Focus on What Marketers Need to Know About...
The future consumer and the so-called Generation Z – those aged between 5 and 19 – will be up for discussion on the next...
Search on for New CEO of IAPI as Banotti Heads for...
The search for a new CEO of the Institute of Advertising Practitioners in Ireland (IAPI) has started following the surprise announcement that Tania Banotti...