00:01:39
DMG Media Releases Results of effectAV Study
DMG Media Ireland has released preliminary details about the success of its recently-introduced effectAV platform, a 1st party data-driven solution that amplifies AV campaigns...
Insight of the Week: On the Piste with Skiers and Snowboarders
It’s that time of year again when many people flock to the snow-capped mountains of Europe for their annual skiing holiday.
These winter sports enthusiasts...
Tickets Go on Sale for Media Awards 2017
With a little less than four weeks to go to The Media Awards 2017, tickets to the gala event have gone on sale this...
Backup Marketing Launches New Sampling Platform for CPG Firms
The Irish shopper marketing agency Backup Marketing has launched a new marketing platform called ‘inhand’ that uses product samples to link advertising spend with...
Cogs & Marvel Expands US Operations With New Hires
Following a period of continued growth, the Dublin-based brand experience agency Cogs & Marvel has appointed Jamie Shaw to head up its creative department...
Ringing the Bells of Change as ICAD Celebrates Creativity at Annual...
A total of 84 ICAD ‘bells’ were awarded at the ICAD Awards last week in Dublin’s Christ Church. Of these 11 were gold, 24...
Conor Kennedy: A Tribute
Mark Nutley, IAPI Board Member, recollects his time working with the legendary Javelin Creative Director Conor Kennedy, who has sadly passed away.
In 1985/86, straight...
Core and IAPI Join Forces to Find Ireland’s Best Young Marketing...
With the countdown to the Cannes Lions 2018 well underway, Core, Ireland’s largest marketing communications group, is once again joining forces with the Institute...
Optimism Prevails in Latest Core Consumer Research
As the country prepares to drop the last of its pandemic restrictions, the Irish economy is likely to see a strong rise in consumer...
00:00:20
Ad of the Week: Vodafone #TeamOfUs
With the Autumn rugby internationals almost upon us, Vodafone has ramped up its Irish rugby sponsorship activation with the launch of its #TeamOfUs campaign...
