IAPI Announces Shortlist for Cannes Young Lions 2024
IAPI has announced the shortlist for this year’s Cannes Young Lions competition.
This year 105 entries were submitted and the winning teams will represent Ireland...
Irish Agencies Head to SXSW as Part of Enterprise Ireland-Led Initiative...
A number of Irish agencies and companies will be heading to SXSW in Austin, Texas next week as part of an Enterprise Ireland-led delegation...
Irish Brands and Agencies Bag a Number of Top Awards at...
A number of Irish agencies and brands walked away with several awards and commendations at the annual European Sponsorship Awards which were held in...
IAPI Launches Details of Female Futures Fund for 2024
As part of an event to mark International Women’s Day, IAPI launched details of its Female Futures Fund for 2024 at a special event...
TBWADublin Rolls Out Global Campaign for Optimum Nutrition
TBWADublin has rolled out a new global campaign for the Glanbia-owned Optimum Nutrition.
Called “Unlock More You”, the campaign is launching in over 100 markets...
Opinion: Navigating the Dynamic Worlds of Media and Ladies GAA
To mark International Women’s Day (March 8th), Aideen Dunne of EssenceMediacom and intercounty footballer with Louth, writes about the inequities that women still have...
Brennan’s Bread Marks Seachtain na Gaeilge With New Campaign
Brennan’s Bread has rolled out a new campaign called “Learning is Better to mark Seachtain na Gaeilge, which runs from March 1st to March...
Out Look: Pringles levels up with Out of Home
Aaron Poole, marketing executive, PML Group with this week’s Out Look on Out of Home
Pringles levels up with Out of Home
Snack brand Pringles...
Opinion: Creativity Still Rules in the AI World (For Now)
In the rush to embrace AI, let is not forget the importance of brands holding on to their creative point of difference. Without one,...
Sky Rolls Out New Campaign to Promote New Streaming Offering
Sky Ireland has launched a new multi-channel campaign to promote its latest digital streaming offering, Sky Stream.
The new “plug and play” offering gives customers...