Mindshare Teams up with Sure for Live GAA Updates During Ad...
With the All Ireland football and hurling championships well underway, the Unilever-owned Sure brand, together with media agency Mindshare, have created an Irish TV...
Insight of the Week: Finding the Fashion Followers
With New York and London seeing their respective Fashion Weeks next month and fashion representing a fast changing and high-spend sector, it is timely...
Ad of the Week: Tesco’s Family Makes Us Better
Tesco Ireland has launched its latest campaign as part of a €3.2m investment that will be rolled out on TV, outdoor, digital, radio, social,...
Chemistry Delivers Serious Documentary for Lidl
The creative agency Chemistry has created a new short documentary to showcase Lidl’s ongoing and highly successful sponsorship of the Ladies Gaelic Football Association.
Called...
Adtower Inks CMS Deal With Canadian Company BroadSign
Adtower Digital Media has teamed up with Canadian company BroadSign in a deal which will allow it enhance its digital out of home platform...
Marketing Society Reschedules Future Council Summer Event to Sept 7th
The Marketing Society has rescheduled its forthcoming Summer event –“Future Proof: Advice to My Younger Self” – until Thursday September 7th in Old Wesley...
INM Events Taps into Gaming World for PlayersXpo Event
Independent News & Media (INM) is launching PlayersXpo, Ireland’s first global gaming and entertainment event which will be held in Dublin’s Convention Centre on...
Tourism Ireland Targets American Market with GoT Campaign in Times Square
With season seven of Game of Thrones now well under way, Tourism Ireland’s brand new campaign to showcase Northern Ireland to millions of fans...
JNLR Results: Radio Continues to Endure as Audiences Tune In
With radio still a firm favourite amongst the Irish population, John Clancy, managing director of Carat, casts his eye over the latest Join National...
Exterion Media Launches New Experiential Offering to Clients
The out-of-home media company Exterion Media has launched a new experiential offering called LIVE!
The brand has been established to clearly define the experiential opportunities...