INM’s Exciting Journey Proves Print Advertising Drives 10% of Web Visits
Over 200 advertising and marketing professionals attended an Independent News & Media-hosted event in the Royal Hibernian Academy last night (November 24th) as part...
Experiential Agency Imagine Rebrands as BEcause Ireland
The Dublin-based experiential marketing agency Imagine has rebranded as BEcause Ireland following a decision to partner with the global experiential network BEcause.
Founded in 2005,...
Global Fashion Brand Missguided Appoints Thinkhouse as Strategy Partner
The global fashion brand Missguided has appointed the Dublin-headquartered agency Thinkhouse to manage its Christmas campaign.
The campaign is being managed by Thinkhouse’s UK office,...
ŠKODA to Launch for First Ever Irish TV Ad
The Volkswagen-owned ŠKODA Ireland has launched details of its first ever Irish TV ad as part of a €650,000 investment to promote the brand.
The...
Irish Retailers Missing Substantial Online Opportunity Warns Virgin Media
With Black Friday underway, Irish retailers are losing out on a potential €4.5 billion in online consumer spending each year according to research carried...
Rothco, Failte Ireland and Tourism Ireland Win at Epica Awards in...
Rothco was the only Irish agency to pick up an award at the EPICA Awards which were held in Amsterdam this week. However, Tourism...
Liadhán Collins Appointed as Marketing Director EMEA at Epsilon
Digital agency Epsilon has appointed Liadhán Collins as its new marketing director for the EMEA region.
She joined the agency in 2012 as an account...
Media Agencies to Take Over RTÉ for World TV Day
World Television Day kicks off next Monday, November 21st and once again RTÉ will celebrate the event with a concept called “Moments Shared” which...
Nielsen to Unveil Digital Ad Ratings
Nielsen is hosting a special event on November 29th at which it will unveil details of its new Digital Ad Ratings offering which it...
Boys and Girls Win Animation Award at IDI Irish Design Awards
The creative agency Boys and Girls picked up an award at the IDI Irish Design Awards this week.
The agency came out on top in...