Mysterious Print Ads Get Personal
The advertising industry is always awash with rumours and conspiracy theories and this week was no different.
During the week a number of print ads...
DDFH&B and Ogilvy Bag Three Euro Effie Awards
Two Irish agencies, DDFH&B and Ogilvy & Mather, were awarded with three Effies at the Euro Effie Awards Gala in Brussels’ Cercle de Lorraine...
Garret Harte Steps Down from Newstalk
Garret Harte, Newstalk’s editor in chief has announced that he is leaving the station to pursue other media interests.
Harte has been with Newstalk for...
Core Media Set to Report Billings of €225m and Profits of...
Core Media expects to report billings of €225m and profits in the order of €4m this year according to its CEO Alan Cox.
In a...
ISPCC Childline Launches New Digital Animation Campaign
The ISPCC has launched its new digital animation and print advertisement for Childline. The campaign, which was created by Ogilvy & Mather, which has...
CALIFORNIA PRUNE BOARD – TENDER
CALIFORNIA PRUNE BOARD - TENDER
The California Prune Board, headquarters in Sacramento, California, has conducted marketing activities on behalf of the California Prune Industry in...
Ho Ho Ho, Irish Times/IMJ #BreakfastBytes Seminar to Focus on Christmas
With Christmas almost upon us, the final Irish Times/IMJ #BreakfastBytes seminar of 2016 will have a festive flavour to it with a panel of...
MEC Launches Content Marketing First for Yoplait
The Dublin agency MEC has created a new content marketing campaign for its client General Mills, owner of the Yoplait brand.
Called “I Love My...
Ican Launches “Sprinkle Awesome” Campaign for Linwoods
https://www.youtube.com/watch?v=9oG1wM8sL7c
Ican has created new TVC for Linwoods featuring a new brand ambassador, the Irish and UK based health and fitness influencer Hazel Wallace, aka...
IAB Mobile Connect 2016 to Feature Mobile Commerce & Mobile Audit...
Global research carried out by the IAB and OnDevice Research has shown that 75% of mobile internet users have purchased a product or...
