Peter McPartlin to head up MediaCom Ireland
Peter McPartlin is to take over as CEO of the GroupM agency MediaCom Ireland following the departure of MD Andrew Dunn to head up...
Insight of the Week: What’s driving car buyers?
After buying a home, buying a car is the biggest individual cost many of us undertake. Little wonder then that the car market is...
RTÉ Media Sales – Digital Appoints New Branded Content Manager
RTÉ Media Sales - Digital has appointed Cara Doyle as its new branded content manager.
Doyle is a TV producer with over 10 years’ experience...
CKSK Wins Digital Brief from Davy Group
CKSK has been appointed by the stockbroking and investment business Davy Group to develop a digital brand refresh to the group.
The agency picked up...
Mediaworks Drives Away with Citroën and DS Automobiles
Citroën and DS Ireland has appointed Mediaworks as its new media agency following a pitch process.
Mediaworks will play a key role in developing the...
Wolfgang Digital and Mediaworks win at European Search Awards
Two Irish agencies - Mediaworks and Wolfgang Digital - walked away with three awards at the European Search Awards during the week.
Wolfgang Digital picked...
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Ad of the Week: The Comfortable Zone – DDFH&B
Credits:
Title of Commercial: The Comfortable Zone
Advertiser: Irish Life
Client executives: Karl Symes, Siobhan Kelly, Susan Egan
Agency: DDFH&B
Agency executives: Michael Craig, Vanessa Carswell, Mary Saunders
Creative: Roisin...
Rail Commuters respond to OOH advertising according to research
New research carried out by Exterion Media and Kinetic has found that rail commuters have an average travel period of 35.5 minutes to absorb...
Win Taste of Dublin Tickets with Adworld.ie
The annual Taste of Dublin culinary event, which is sponsored by Electrolux will take place from Thursday June 16th to Sunday June 19th and...
Rothco Creates Global Campaign for Heineken Light
Rothco has been chosen to create the global ad campaign for Heineken Light, the new low alcohol brand which is being launched by the...
