IAPI Announces Futureheads Council Members
IAPI has announced the members of its 2025 Futureheads Council. Headed by chair, Jenna Greene, the seven new members include:
Tessa Bradford; Senior Client Manager;...
Opinion: TV Advertising Sends Out the Right Signals to Consumers
New research on signalling, which was carried out by REDC for TAM Ireland, provides further evidence of the value of TV advertising in the...
Out Look: Double Digit growth in Public Transport Journeys Last...
A weekly average of 6.3m suggests there are over one daily million journeys taken during the working week.
IRM Replaces PwC as IAB Ireland’s Digital Spend Partner
IAB Ireland is partnering with IRM, the Institute for Advertising and Media Statistics, to publish the annual digital advertising spend report in Ireland. Previously,...
VMTV and Guinness Partner to Provide Audio Description and Sign Language...
With Ireland’s Six Nations campaign set to kick off this weekend, Virgin Media Television has teamed up with Guinness to provide audio description and...
IAPI to Launch Effie Ireland Awards 2025 on Feb 26
The Effie Ireland Awards 2025 will be officially launched on Wednesday February 26 at an industry event in the RDS in Dublin.
The launch, which...
Marketing Society Appoints Orlagh Geraghty as its New Chair
Orlagh Geraghty, head of brand marketing, Britvic Ireland is the new chair of the Marketing Society’s council.
She takes over from Mark Noble, marketing manager,...
FUEL Expands Senior Team With Key Hires
The Dublin-based experiential and entertainment agency FUEL has made a number of key appointments to its leadership team.
Steven Courtney has been appointed as FUEL’s...
Aldi Campaign Connects Foods to Moods
Aldi Ireland has launched a new campaign called “Good Food, Good Mood” to highlight how quality food can help improve people’s moods.
The campaign was...
Irish Advertising Market to Grow by 7.3% in 2025 According to...
The Irish advertising market is forecast to grow by 7.3% to €1.7bn in 2025, according to the annual Outlook report published by Core.
This compares...
