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Aoife Hofler Appointed Deputy MD of MEC

Aoife Hofler has been appointed deputy managing director of the GroupM agency MEC. MEC is one of Ireland’s fastest growing media agencies and  clients include...

i-Believe Appointed to Handle Ad Messenger Sales in Ireland

The digital media sales agency i-Believe has been appointed as the exclusive sales representative in Ireland for a new mobile ad format called Ad...

RTÉ Begins Euro 2016 Countdown with Hyundai Sponsorship Deal

With just over a week until the Republic of Ireland’s fist match in the UEFA Euro 2016 tournament, RTÉ Media Sales has announced that...

RTÉ Gets into the Comfortable Zone with Irish Life Campaign

RTÉ Media Sales- Digital in collaboration with Irish Life, DDFH&B Advertising and Mediaworks has unveiled ‘The Comfortable Zone’ campaign, via a rich media homepage...

RTÉ’s Prime Time Launches Ireland’s First 360° Video Documentary

Ireland's first 360° short documentary has been produced by RTÉ's Prime Time. The documentary, about the closure of the O'Devaney flats complex in Dublin, was filmed...

Paul Farrell Joins Virgin Media as Vice President of Sales &...

Paul Farrell, the former MD of IPG Mediabrands and commercial director of the Irish Times has been appointed as vice president sales and marketing...

Vodafone Weighs in with €15m Sponsorship of the Irish Rugby Team

Vodafone Ireland has announced details of its new sponsorship of the Irish rugby team which is estimated to be worth €15m over a four-year...

Radical Wins Social Media Agency of the Year

The Core Media-owned Radical scooped Agency of the Year at the annual Social Media Awards in the RDS this week. This is the fourth...

TV3 Bags Big Brother Rights

TV3 has secured the Irish broadcast rights to reality show, Big Brother, produced by Initial (part of the Endemol Shine Group) for Channel 5...

Women are the impulse buyers, not men according to new research

Women are more likely to make impulse purchases when grocery shopping, while men are more likely to switch brands to avail of a special...

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