Media Awards 2017 Set for April 20th
Details of The Media Awards 2017 have been announced with the annual awards programme set to take place on Thursday April 20th in the...
Dale Farm Uses Kinetic’s D:Four to Roll Out Temperature-Triggered Campaign
The OOH company Kinetic, together with Belfast-based media agency, Ardmore, have teamed up with Dale Farm, Northern Ireland’s leading dairy company to launch a...
Consumers Planning to Spend Again Says RED C
With the all-important Christmas season almost upon us, brands and retailers will take some comfort from the latest RED C Consumer Mood Monitor which...
TV Advertising Grew by 5% in 2018 Says TAM Ireland
Total advertising spend on TV in 2018 amounted to €247,520,977 according to research carried out by Guardian Management Accounting on behalf of TAM Ireland.
This...
Bulmers Launches New Campaign to Support Cheltenham Sponsorship
As the horse-racing world gears up for the annual Cheltenham Festival next week, Bulmers Irish Cider has launched a new TV advertising campaign to...
AIB Scores in All Ireland Takeover of Connolly Station
With all eyes focused on the Dublin vs Mayo clash in the All Ireland Football Final, AIB has staked its claim as one of...
Thinkhouse to Help CIE Create Youth Board
Thinkhouse has been chosen by CIE to collaborate on the establishment of a new youth board at the State-owned transportation company. Called Transport Trailblazers,...
Lessons From the Return of Non-Essential Retail
In the first of a series of Snapshots, B&A examines the retail market and why retail brands need to create new online and offline...
CCPC Delays Acquisition of Landmark Media by the Irish Times
The proposed acquisition of Landmark Media by the Irish Times has been delayed following a decision by the Competition and Consumer Protection Commission (CCPC)...
Tourism Ireland Woos Spanish Consumers with New GoT Campaign
Fresh from its Game of Thrones-inspired victory in Cannes, Tourism Ireland is using series seven of the popular TV drama to promote Northern Ireland...
