TAM Ireland Responds to Indo TV Ad Report
TAM Ireland, the TV audience measurement company, has criticised a report that appeared in Thursday's Irish Independent about viewership of TV ads in the...
RTÉ Launches Online Documentary Hub
RTÉ has launched a new online hub for documentaries as part of its RTÉ Player. The Doc Hub will bring together a wide range...
Irish Magazine Awards Announced
The Irish Magazine Awards took place on Thursday, December 4th in the Chocolate Factory on King's Inn Street Dublin 1.
On the night, Irish Country...
Advertisers to Get Tough on Ad Blocking
Barry Dooley, CEO of the AAI
Brands and advertisers are stepping up their efforts to combat the growing problem of ad-blocking.
The World Federation of...
Ad of the Week: The 4 Cs: Tv ad – Cross...
Credits:
Agency: McCannBlue
Client: safefood
Lowdown:
This week saw the launch of safefood's latest campaign with McCannBlue, this time for Food Safety. The suite of ads highlight the...
B&A Wins Grand Prix at the Research Excellence Awards
B&A was the big winner at the Research Excellence Awards which were held in Dublin today, December 4, at the Marketing Society's annual Christmas...
Electric Media Launches Digital Performance Platform
Michelle O'Keeffe, Managing Director of Electric Media
The digital sales agency Electric Media has launched a new performance platform called MB2.0. The new platform...
McCannBlue Expands Client Services Team
Gillian Lyons, Sinead Kingston, Simon McMahon, Karen Fallon
McCannBlue has expanded its client services team with a number of new appointments.
The agency has taken on...
eightytwenty Wins Eurobest Award for Sex Trafficking Campaign
The Dublin-based customer experience agency eightytwenty has picked up a Eurobest award for its "Swiping out Sex Trafficking" campaign for the Immigrant Council of Ireland.
The...
McPartlin Steps Down as CEO of Today FM
Peter McPartlin is stepping down as CEO of the Communicorp-owned Today FM and TXFM stations after four years at the helm.
McPartlin joined Today FM...