Insight of the Week: Internet Vs. Television
With media consumption habits continuing to shift just under a third of Irish adults prefer to go online rather than watch television in their...
AAI Seminar on Gamification for Marketers on Nov 17th
Gamification and how to boost your net promotor's score will be up for discussion at the next AAI Toolkit Seminar which will be held...
DoneDeal Sheds Light on Irish Drivers
New research from the classifieds website DoneDeal on behalf of Coyne Research, reveals some surprising insights about drivers in Ireland.
The survey highlighted some interesting...
Rothco Wins Social Media Award at the Mashies in NY
Rothco has picked up a Mashie for Best Social Media Campaign at the annual Mashie Awards which are organised by the influential online publication Mashable.
Rothco...
Boys and Girls Help to Stop Bullying in the Classroom
While a lot of focus during the Web Summit was on high-octane power broking, networking and deal making, the Dublin based creative agency Boys...
Littlewoods Launches €1.2m Christmas Campaign
While a lot of attention in the advertising world today was focused on the annual John Lewis Christmas ad in the UK, the online retailer...
Ulster Bank Invests €350k in Media Sponsorships
Ulster Bank is investing €350,000 in its business sponsorships to include a significant new sponsorship deal with Independent News and Media, and the renewal...
Kinetic Launches Charitable CSR Initiative
To mark the first drive Kinetic organised an Out of Home advertising campaign, with the support of its media partners, to encourage the general...
#FoodGate Feeds Interest in Independent.ie
With Web Summit founder and CEO Paddy Cosgrave now beating a hasty retreat from Dublin to Portugal, leaving a whiff of cordite in his...
ICAN Uses Periscope in permanent tsb Campaign
ICAN has teamed up with its client permanent tsb to create a new live streaming offering that allows house-hunters view live property viewings using...